3 min read

🆕 What’s New in GoHighLevel? [June 2025 Updates]

GoHighLevel's June 2025 updates bring smarter automation, AI agent monetization, global tax support, inline form builders, and advanced phone and CRM integrations. These features boost agency performance, reduce friction, and create new revenue streams through the Marketplace and Labs.

TL;DR:
GoHighLevel just rolled out major improvements: inline form builders in funnels, international tax automation, marketplace AI agent templates, and lab-exclusive features like physical deskphone support and AI human handoff. Agencies now get faster workflows, better UX and more monetization tools baked in.


💡 Why These GoHighLevel Updates Matter

Most agencies hit bottlenecks when tools don’t evolve fast enough. HighLevel avoids this by shipping product updates almost weekly. The June 2025 batch targets:

  • Smoother form and funnel workflows
  • Global payment and tax flexibility
  • More powerful AI integrations
  • White-labeled monetization for Marketplace creators

If you want to offer better automation, white-label services or improve client retention, these updates give you more ammo.


🔧 1. Build Forms & Surveys Inside the Funnel Builder

No more flipping tabs to build forms. You can now:

  • Create/edit forms from directly inside a funnel step
  • Use a 90% width modal that keeps your position and layout context
  • Avoid workflow interruptions and repetitive back-and-forth

Bottom line: Faster builds. Less friction. More control over how you capture leads inside funnels.


📊 2. Add Custom Fields to Contact & Opportunities Widgets

Dashboard widgets now support custom fields, including:

  • Birthday (great for loyalty or seasonal offers)
  • Service area, project type, or custom tags
  • Advanced sorting or filtering for agencies managing high volumes

This is especially useful for niche service businesses like med spas, HVAC, legal, or home repair.


🛍 3. Smarter App Marketplace Distribution

HighLevel's Marketplace now:

  • Merges agency and sub-account catalogs into one streamlined experience
  • Lets developers define target audience (agency vs. sub-account)
  • Shows a preview of how apps appear for clients
  • Supports one-click installs and snapshot bundles

If you're reselling playbooks or AI agents, this Marketplace cleanup helps you scale faster.


🧠 4. AI Conversation Agent: Human Handover (Labs)

This lab-exclusive lets your AI agent:

  • Detect stuck/angry users
  • Pause itself
  • Create a task + tag it
  • Notify human team members automatically

You can test this today via Labs → AI Agents → Toggle Handover.


📞 5. Native Support for SIP Deskphones (Labs)

Using VoIP deskphones? HighLevel now supports:

  • Inbound/outbound via SIP hardware phones
  • CRM-integrated calls with transcriptions
  • Transfers and call routing

Note: “Ring all users” limit is reduced from 7 to 6. Useful for call centers or in-office sales teams.


🌐 6. International Tax Support (VAT & Nexus)

Agencies and ecomm stores with global clients can now:

  • Set regional tax rates (e.g. Canada, EU VAT, Australia)
  • Use nexus addresses and tax IDs for each region
  • Apply taxes across invoices, payment links and funnel checkouts

Big improvement for cross-border billing compliance.


🧩 7. AI & Voice Agent Templates in Marketplace (Labs)

New for creators:

  • Publish custom AI chat or voice agents in the GoHighLevel Marketplace
  • Add preview mode and branding
  • Control which sub-accounts can install
  • Earn affiliate or licensing revenue for each install

Agencies offering AI support/chatbot solutions can now turn them into products.


🗂 8. Sub-Account Management Gets a UX Overhaul

Agency-level subaccount page now features:

  • Modern interface
  • Fast filtering
  • Bulk edits and new user onboarding options
  • Load time optimizations

Available now in Labs for Starter, Unlimited and Pro plans.


You can now:

  • Use your Brand Board styling on any invoice/payment link
  • Preview custom colors, logos and themes before publishing

Makes every payment touchpoint feel native to your brand.


⏳ 10. Hide Countdown Timers for Apple Mail

Apple Mail blocks many dynamic elements. You can now:

  • Detect Apple Mail users
  • Suppress timers to avoid rendering issues

This keeps your emails clean and error-free while preserving urgency for other email clients.


⚙️ Other Notable Additions

  • New Opportunities List View in Labs (drag-and-drop)
  • New billing logic for Call Recording Storage (ticks daily instead of monthly)
  • AI Transcription Updates rolling out in Voice AI agents

📌 What to Do Now

  1. Open Labs → test new features like AI Handover and SIP phones
  2. Edit your funnel steps → try building forms inline
  3. Visit the Marketplace → publish an AI agent or playbook
  4. Update brand boards for your payment links
  5. Activate international tax support in Settings → Taxes


🧠 FAQs

Can I try these features on the free trial?
Yes, many are available during the trial, especially if Labs is enabled.

Will these updates slow down my account?
No. These updates are built for performance and most load client-side or async.

Do I need a developer to use new Labs features?
No. Most are plug-and-play. AI handoff and SIP integration might need quick tutorials.

Are the AI agent templates resellable?
Yes. You can build, publish, and monetize them directly in the GoHighLevel Marketplace.