This page contains affiliate links. If you click and make a purchase, we may earn a small commission—at no extra cost to you.

Sign in Subscribe
2 min read

The Complete Guide to GoHighLevel Features: Automate, Sell and Scale Smarter

Explore how GoHighLevel's most powerful features solve real business problems. From SaaS reselling to voicemail drops, this guide links out to each deep-dive article so you can see what matters most for you.

TL;DR

  • Build and sell your own CRM with SaaS Mode
  • Automate email, voicemail, lead scoring, and client follow-up with AI
  • Track every call, click, and campaign across platforms
  • Launch online courses or gated membership content
  • Manage reviews, SMS, payments, forms, and calendar bookings in one place
Get Your 30 Days Free Trial + Free Live Bootcamp to Launch HighLevel Together

1. Resell GoHighLevel as Your Own Software

HighLevel SaaS Mode – Resell HighLevel as your own branded software

Turn GoHighLevel into your own white-label software business. Replace logos, use your own domain, control pricing, and build recurring revenue by letting clients manage marketing inside your portal.

Real-life equivalent: You're no longer just an agency. You're the software.

Pain point it solves: Clients want self-serve tools. You want scalable income.

2. Build Recurring Revenue with White-Label Tools

GoHighLevel SaaS Mode: Build Recurring Revenue with a White-Label CRM

Use automation templates, billing controls, and client provisioning to offer GoHighLevel under your own brand. This is SaaS in a box.

Pain point: Agencies burn out selling services. Productizing stabilizes income.

3. AI-Powered Lead Generation & Follow-Up

GoHighLevel Lead Gen AI: Automate Prospecting, Scoring, and Smart Follow-Ups

Use AI to find, qualify, and nurture leads before human contact. Pair with workflows and tags to auto-respond based on behavior.

Real-life equivalent: An SDR who never sleeps.

Pain point: Manual prospecting and cold outreach kills time. This fixes it.

4. Drop Voicemails Without Ringing Phones

GoHighLevel AI Voice Drops: Send Voicemails Without Ringing Their Phone

Send voicemail messages straight to inboxes. Great for reminders, promo blasts, and personal follow-ups at scale.

Pain point: Cold calls get ignored. This gets heard.

5. Capture and Monetize Online Courses or Premium Content

GoHighLevel Membership Sites: Sell Courses, Gate Content and Automate Access

Launch protected membership content, drip lessons, or paid communities.

Real-life equivalent: Like Kajabi or Thinkific, but inside your CRM.

Pain point: Managing courses, payments, and users across platforms is clunky. This centralizes it.

6. Improve Email Deliverability with Validation

GoHighLevel Email Validation: Improve Deliverability and Stop Wasting Leads

Clean your lists automatically and avoid bounces or blacklists.

Pain point: Wasting automation on bad emails kills ROI.

7. Automate Scheduling and Reminders

GoHighLevel Calendars: Automate Appointments, Reminders and Bookings

Let clients self-book, get reminders, and reduce no-shows.

Real-life equivalent: Calendly + text reminders + CRM notes.

8. Reputation Management

GoHighLevel Reputation Management: Boost Reviews and Build Local Trust

Automate review requests after appointments. Monitor feedback and route bad reviews to your inbox instead.

Pain point: Small businesses depend on reviews but rarely collect them. Now they will.

9. Smart Forms that Trigger Automations

GoHighLevel Forms: Capture Leads, Trigger Workflows, and Collect Data Automatically

Build branded forms that connect directly into CRM workflows. Every submission becomes an opportunity.

Use case: New lead books a call, instantly receives a confirmation email and SMS.

10. Call Tracking with Attribution

GoHighLevel Call Tracking: Attribute Leads, Optimize Ads, and Prove ROI

Assign tracking numbers to each campaign. Know exactly which ad drove the call.

Pain point: No more guessing what works. Track calls like clicks.

11. All-in-One Funnel and Website Builder

GoHighLevel Funnels & Website Builder: Drag-and-Drop Pages That Actually Convert

No need for WordPress or ClickFunnels. Build sales pages, upsells, forms, and calendar embeds directly.

Value prop: You control the journey from click to conversion.

12. AI Tools for Campaigns, Content and Support

GoHighLevel AI Tools: Automate Content, Conversations, and Campaigns

Use AI for blog posts, email copy, smart chat replies, and even image generation.

Pain point: Content bottlenecks slow growth. AI bridges the gap.

🏆 Start your Highlevel journey today

Learn more