Sell Tickets, Host Workshops, and Build Community with GoHighLevel
TL;DR
Events and workshops let you educate, network, and monetize live. But managing funnels, reminders, payments, and attendee engagement across multiple tools wears you down. GoHighLevel combines everything into one platform—automated reminders, ticket sales, funnel capture, and even post-event nurture—so you can scale live offerings without the admin chain.
🏆 Start your Highlevel journey today
Why Creators Burn Out on Events
- Multiple tools: Event platforms, calendar booking, emailing—too many subscriptions to manage.
- Manual reminders: Forgetting a reminder email starts losing registrations immediately.
- No follow-up structure: Post-event monetization often slips through the cracks.
- Limited reach: Scaling often means hosting more events, not selling smarter.
Events are powerful—but only when systems drive them. That’s what automated workflows unlock.
How GoHighLevel Powers Event & Workshop Creators
- Event Landing Funnels
- Build sign-up pages with countdown timers, speaker info, and value hooks.
- Capture lead data during registration with upsells baked in.
- Automated Registrations and Payments
- Integrate Stripe for paid events or accept registrations for free ones.
- Use built-in calendar tools for scheduling and rescheduling sessions.
- Reminders & Attendance Automation
- Send SMS and email reminders before the event.
- Use workflows to drop quick replays if someone misses.
- Community Engagement
- Create gated spaces for event attendees—forums, live Q&As, or follow-up challenges.
- Keep momentum post-event by tagging attendees and sending up-sell or feedback sequences.
- Post-Event Funnels
- Offer recordings, templates, or coaching upgrades right after the event.
- Automate tiered follow-ups based on engagement and clicks.
Revenue Models Compared
| Event Model | Price Range | Setup Complexity | Best Use Case |
|---|---|---|---|
| Free Live Workshop | $0 | Low | Lead generation, list growth |
| Paid Webinar / Workshop | $27–$197 per ticket | Medium | One-off education, passive profit |
| Multi-Day Mastermind | $497–$2,997 | High | Deep engagement, premium value |
| Evergreen Event Funnel | $27–$97 | Medium | Recurring passive income flow |
Real-World Example
A productivity coach launched a $97 live planning workshop via GoHighLevel:
- Created a landing page with timer and bonus add-ons.
- Sent SMS + email nudges—65% re-registration rate.
- Added instant upsell: “Group Mastermind Access” at $497 post-event.
- Post-workshop: shifted 40 attendees to a $27/month accountability community.
- Result: From one event, she earned $37K in workshop and community subscription income in four weeks.
FAQs
Q: Do I need Zoom or third-party tools?
A: You can embed Zoom or any platform URL, but live calls, replays, and reminder workflows all run through GoHighLevel.
Q: How do I handle no-shows?
A: Send automated replay links and engagement reminders. Offer a bonus if they attend live or watch within 24 hours.
Q: What if I want to run evergreen events instead of live?
A: Use GHL’s funnel and email/SMS workflows to mimic a live experience—countdown, one-time offers—while replaying pre-recorded sessions.
Q: Can I easily collect feedback and upsell?
A: Yes. Automate after-event surveys and logical follow-up based on responses—then route people into upsell funnels or upsell pipelines.
Next Steps
- Start your free GoHighLevel trial and launch an event funnel in hours.
- Learn advanced upsells and funnel design in the GoHighLevel Bootcamp.
- Build recurring event-based income with SaaSPreneur’s Supercharged SaaS Program.