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3 min read LeadShark

LeadShark + GoHighLevel Integration SOP

Combine LeadShark’s automated social engagement capture with GoHighLevel’s CRM and automation engine to build a full inbound-outbound lead flow. This guide outlines goals, setup, query mapping, and schema-ready automation steps.
LeadShark + GoHighLevel Integration SOP
Photo by Marija Zaric / Unsplash

TL;DR

LeadShark captures comments and sends DMs automatically.

GoHighLevel receives those contacts, tags them, and launches email/SMS automation.

Result: instant engagement, no manual copy/paste, scalable outreach.

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"Turn Every Comment into a Lead, Then Automate the Follow-Up"

Goal

Build a parallel automation where:

  • LeadShark converts engagement on LinkedIn/Facebook into contacts.
  • GoHighLevel manages the nurture, booking, and upsell process.
  • Objective: Reduce manual lead handling time by 80% and improve response rate by 200%.

Try LeadShark here

What You Set Up

  1. LeadShark account (social automation + tagging).
  2. GoHighLevel account with automations enabled.
  3. Webhook or Zapier connector between the two.
  4. CRM tagging structure (Hot / Warm / Cold).
  5. Follow-up campaign in GoHighLevel (email + SMS).

Query Map

Intent Query Type Platform Output
Social engagement “Comment-to-DM” LeadShark Auto-DM with resource link
Lead capture “Webhook push” Zapier/API Contact record in GHL
Nurture start “New contact + tag” GoHighLevel Automation trigger
Conversion “Booking / CTA click” GoHighLevel Pipeline movement
Retarget “Did not book / open” GoHighLevel Re-engagement workflow

Data Model

Field Source Destination Use
Name LeadShark GoHighLevel Contact creation
Platform LeadShark Custom Field Segmentation
Comment keyword LeadShark Tag Campaign trigger
Lead magnet link LeadShark Activity Log Verification
DM timestamp LeadShark Custom Field Delay logic in GHL

Template

Workflow Name: LeadShark → GHL Nurture
Trigger: Webhook receives new contact
Steps:

  1. Create contact → Apply “LeadShark” tag.
  2. Wait 1 hour → Send welcome email.
  3. Wait 1 day → Send “Did you get the resource?” message.
  4. If reply → Mark as “Active Lead.”
  5. If no reply → Send reminder SMS.
  6. Add to pipeline “Social Leads.”

Try LeadShark here

Variants

  • LinkedIn Comment Flow: Free guide or checklist.
  • Facebook Group Flow: Event registration or discount code.
  • Instagram Flow: DM for “template” or “access” keyword.
  • Newsletter Flow: Invite to free mini-course.

Internal Linking

Content Ops

  • Use Zapier Webhook → GHL Contact API connection.
  • Add Tag Mapping Table in GHL for campaign triggers.
  • Test Lead Entry → Automation Trigger → SMS Delivery.
  • Record results for optimization.

Compliance

  • Keep DMs under 280 characters for LinkedIn.
  • Include unsubscribe or opt-out line in first automated follow-up.
  • Follow Facebook Page Automation Terms.
  • Do not send more than 100 automated DMs per 24 hours per account.

Performance Targets

Metric Goal Measurement
Response Time <10 seconds LeadShark analytics
Contact Creation Success >95% Zapier logs
GHL Automation Start >90% Workflow metrics
Bookings from Flow 15–20% Funnel report

Automation Blueprint

LeadShark (Engagement Trigger)
   ↓
Webhook or Zapier Integration
   ↓
GoHighLevel Contact Creation
   ↓
Apply Tag "LeadShark_Inbound"
   ↓
Automation: “Social DM Leads → Nurture Sequence”
   ↓
Pipeline: “Bookings / Consultations”
   ↓
Follow-up SMS or Email

Try LeadShark here

QA Checklist

  • Test DM delivery delay (avoid flood).
  • Confirm webhook URL correctness.
  • Validate GHL tag trigger logic.
  • Ensure timezone sync in automation delays.
  • Monitor duplicate prevention rules.

Tracking Setup

  • Add UTM parameters to LeadShark DM links.
  • Use GHL Custom Source Field: utm_source=leadshark.
  • Track conversions in GHL Reports > Attribution.
  • Weekly export to Google Sheets for audit.

Troubleshooting

Problem Cause Fix
No leads in GHL Webhook misconfigured Verify Zapier “POST” URL
DMs not sent LinkedIn limit reached Pause 24h, rotate account
Tags not applied Field mismatch Sync tag spelling
Double messages Multiple triggers Add delay filters

CTA

👉 Start your free LeadShark trial Set it up alongside your GoHighLevel workflows and automate the entire top-of-funnel capture process.

FAQ (Extended)

1. Does LeadShark integrate natively with GoHighLevel?
Not yet, but webhooks or Zapier can handle the bridge instantly.

2. Can I use it for Facebook Groups?
Yes. It captures post commenters and can DM them automatically.

3. What’s the main benefit of pairing with GHL?
LeadShark captures attention; GoHighLevel nurtures and converts it.

4. How long does setup take?
Around 30 minutes including API testing.

5. What’s the best campaign type?
Giveaway or lead magnet (“comment to get access”).

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