3 min read

How Tire Shops Use GoHighLevel to Automate Appointments, Seasonal Campaigns and Customer Retention

Tire shops lose business when appointment slots go unfilled or seasonal promos don’t reach past customers in time. This SOP shows how GoHighLevel helps tire service businesses automate bookings, run timely campaigns and retain clients through smart CRM workflows.

Running a tire shop means juggling appointment slots, peak season rush, and follow-ups that often fall through the cracks. If you're still relying on phone calls, sticky notes and one-time coupons, you're missing serious revenue.

GoHighLevel’s Tire Shop CRM Playbook gives you a full automation system tailored to automotive retail. This isn’t just for big garages—it’s built for solo shops, multi-location dealers, and anyone offering tire installation, rotation, or seasonal changes.


TL;DR Tire Shop CRM SOP

Stage Task GoHighLevel Automation
Lead Online tire inquiry Contact tagged, instant follow-up
Booking Service booked online Confirmation + calendar sync
Service Reminder Seasonal change due SMS + email campaign sent
Post-Visit Job marked completed Review request auto-sent
Retention 6-month follow-up Rebooking offer + loyalty message

1. Capture and Respond to Tire Leads Instantly

The snapshot includes landing pages and web forms for:

  • Winter tire quotes
  • Tire changeover requests
  • Seasonal promos

Each submission triggers a workflow that:

  • Creates a contact in your CRM
  • Tags it based on service type
  • Sends an instant SMS: “Thanks! Want to book now?”

This beats waiting 24+ hours to reply—and captures hot leads while they’re active.


2. Let Customers Book Tire Services Online

GoHighLevel gives you a customizable calendar booking link. You can:

  • Set open hours by day
  • Add service types (change, rotation, new install)
  • Limit time slots by crew size

When a booking is made:

  • The client gets a confirmation SMS and email
  • You get notified and it’s added to the CRM
  • No-show protection with 24h and 1h reminders

One shop reported 35% fewer no-shows after enabling GHL calendar automation.


3. Run Timed Seasonal Campaigns Automatically

Tire season is predictable. That’s why GoHighLevel’s campaign scheduler lets you pre-build:

  • Spring tire swap messages (April)
  • Winter install reminders (October)
  • Black Friday offers (November)
  • Summer tire promos (June)

These campaigns pull from your CRM contact list—segmented by tags like Winter Tires, Last Visit: Oct, or Unbooked This Season.

Example SMS:

“Hey Alex! Time to swap your tires for winter? Book online now and get $10 off.”

You can even A/B test which message gets better response.


4. Automate Post-Service Follow-Ups and Reviews

Mark a job as “Complete” and GoHighLevel triggers:

  • A thank-you email
  • A review request with your Google link
  • An optional referral bonus: “Send a friend, get $20 credit”

Why it matters: consistent reviews build trust. Most tire shops rely on 3rd-party review sites, but never ask directly. GHL fixes that with a timed, personal touch.


5. Build Long-Term Retention with Smart CRM Triggers

Set follow-up reminders based on last visit. GoHighLevel can automatically:

  • Email clients 6 months after their tire change: “Time to rotate?”
  • Text 10 months after install: “Still loving your tires? Need inspection?”
  • Offer VIP deals to returning clients tagged as “Repeat Buyer”

You keep past customers engaged—and make it easy to book again.


Case Study: Independent Tire Shop Adds $12K in 60 Days

Shop: 2-bay tire service garage in Manitoba
Problem: No CRM, phone-only scheduling, zero review strategy
Solution: Installed GoHighLevel with Tire Shop Playbook

Results:

  • 90+ bookings in first 6 weeks via online calendar
  • 45 Google reviews collected in 30 days
  • $12K added revenue from rebooked clients via SMS campaigns
“We used to guess who needed a reminder. Now the system handles it. Phones ring less and revenue’s up.”

FAQ: Tire Shop CRM + GoHighLevel

Q: Can I limit how many bookings per hour/day?
Yes. You can set capacity rules by time slot, day, or service type.

Q: Can I track tire inventory?
While GHL doesn’t do full inventory, you can set up internal forms + tags to track stock and assign products to bookings.

Q: Can I use this for general auto repair too?
Yes. Many auto repair shops use GHL’s mechanic snapshot. You can also customize the pipeline to handle diagnostics, inspections, or full repair work.

Q: Can I send seasonal campaigns to past clients only?
Yes. Just filter contacts by tags like Winter Install or Last Service: Fall and apply smart lists for accurate targeting.


Start Automating Your Tire Shop Now

Here’s what you get with the GoHighLevel Tire Shop Playbook:

✅ Lead forms + offer funnel
✅ Online appointment calendar
✅ Review & referral request system
✅ Pre-built seasonal campaigns
✅ Smart follow-up automations

👉 Start your free trial with the Tire Shop Playbook and automate the parts of your business that don’t make money—but cost you time.