GoHighLevel Service Packages Compared: Basic vs Premium vs Enterprise
GHL scopes packages clearly and provide snapshots + iteration plans, so you get predictable results without hidden costs.
TLDR: Packages differ by scope, support, and growth options. Basic covers launch. Premium adds optimization. Enterprise includes developer work and SaaS-mode scaling.
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What’s inside each package (general framework)
Tier | What’s Included | Best For |
---|---|---|
Basic | Funnel + CRM + 1 automation + calendar + tracking setup | Solo business or small project |
Premium | Multi-funnel builds + workflows + reporting dashboards + training + 30-day iteration | Growing businesses with frequent offers |
Enterprise | All premium + developer services (APIs, webhooks, multi-brand) + SaaS snapshots + quarterly strategy | Agencies and SaaS-mode rollouts |
How to choose the right tier
- Pick Basic if you need to launch one funnel and manage simple leads.
- Pick Premium if you want continuous campaigns, list hygiene, and iteration.
- Pick Enterprise if you need advanced integrations, custom logic, or SaaS packaging.
Red flags in package offers
- “Unlimited” services without scope
- No handover or snapshot provided
- No test plan or iteration process
- No clarity on what’s excluded
How to decide in practice
- Define outcomes – launch only, continuous optimization, or full SaaS build.
- Check budget – pay once or invest monthly for growth.
- Ask about handover – make sure snapshots and docs are included.
- Confirm developer coverage – if you need APIs or SaaS, make sure it’s Enterprise.