GoHighLevel for Mobile Car Detailers: Automate Scheduling, Photo Intake, Routing, Repeat Bookings
TL;DR
Mobile detailing loses money when calls go to voicemail, quotes drag, routes zigzag, and weather ruins the day. GoHighLevel captures every lead, qualifies by vehicle and location, gathers photos, gives clear price ranges, books time windows with drive buffers, reschedules in one click when it rains, collects deposits, requests reviews, and runs maintenance plans. Fewer admin hours, tighter routes, higher average order value.
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Pain points you are paying for
- Calls during jobs bounce to voicemail, prospects book the next listing.
- Quotes take hours, details get missed, price shoppers waste time.
- Crews drive 80 km for 3 jobs, profit disappears in traffic.
- Rain or cold cancels exterior work, the schedule collapses.
- No system for upsells or maintenance, one time jobs never return.
Stop guessing. Build a process and make it run itself.
What the system does
- Capture leads from calls, forms, Google Business Messages, and ads into one CRM.
- Qualify in 60 seconds, vehicle class, location pin, indoor or outdoor, power and water access.
- Photo intake prompts, interior worst area plus exterior paint close up.
- Price range rules by vehicle class and condition, shown before booking to reduce haggling.
- Book morning or afternoon windows with drive buffers, send prep checklists.
- Route batching by postcode clusters, keep crews within 10 to 15 km zones.
- Weather logic moves exterior heavy jobs forward, swaps interior only jobs into rain days.
- Payments collect deposits and balances by link.
- Reviews request at 2 hours, draft replies, escalate negatives.
- Maintenance sequences at 90 days and 180 days, ceramic coating care plans, headlight refresh.
Fast intake flow that converts
- Lead clicks ad or calls.
- AI asks vehicle class, sedan or compact SUV or full size SUV or truck, plus postcode or map pin.
- AI asks service intent, interior only, exterior only, full detail, add ons like pet hair removal, machine polish, ceramic.
- Client uploads 2 photos.
- System shows a price range and the next two available windows.
- Client picks a window. Confirmation SMS includes driveway and power notes plus a prep checklist.
- Reminders arrive 24 hours and 2 hours before the window.
You get clean info without back and forth.
Intake fields that keep quotes accurate
- Vehicle class, sedan, compact SUV, full size SUV, truck or van.
- Condition score 1 to 5, light, medium, heavy soil.
- Interior add ons, pet hair, salt stains, spill or bio incident.
- Exterior add ons, clay bar, machine polish, ceramic, headlight restore.
- Location notes, driveway access, indoor bay, power, water.
- Map pin for routing and drive time.
- Preferred window, 09:00 to 12:00 or 13:00 to 16:00.
Example pricing rules, use as a knowledge base
Adjust to your region and costs. Keep ranges visible to set expectations.
Service | Sedan CAD | SUV CAD | Truck or Van CAD | Notes |
---|---|---|---|---|
Interior detail | 140 to 200 | 170 to 240 | 190 to 260 | Add 30 to 60 for heavy pet hair or bio |
Exterior wash plus decon | 90 to 140 | 110 to 160 | 120 to 180 | Clay bar adds 40 to 80 |
Full detail, in and out | 220 to 320 | 260 to 380 | 290 to 420 | Machine polish adds 120 to 220 |
Ceramic coating, 2 year | 600 to 900 | 700 to 1,100 | 800 to 1,200 | Includes prep polish |
Headlight restoration | 80 to 140 | same | same | Per pair |
Ozone odor treatment | 60 to 120 | same | same | Requires indoor bay or dry day |
State the range in chat or on the call, confirm by SMS and in the quote. Store consent to reduce disputes.
Route and schedule logic that protects margin
- Group bookings by postcode clusters, keep crews inside 10 to 15 km zones.
- Enforce drive buffers, 20 to 30 minutes between jobs depending on distance.
- If a crew does not accept a job in 2 minutes, auto route to the next nearest crew.
- Rain forecast above your threshold moves exterior or coating jobs forward by 24 to 48 hours, notify clients in one batch with new links.
- Keep an interior only hotlist to backfill rain days.
- Cap daily drive distance per crew under 60 km.
Route batching saves more profit than cramming one extra small job.
High impact automations
- Missed call text back in 15 seconds, link to fast intake with photo upload.
- Quote chasers at 12 hours and 36 hours, quick questions link, no pressure.
- Deposit link in the quote, 15 to 30 percent for details, 30 to 50 percent for coatings.
- Day of ETA SMS based on live route.
- Post job review at 2 hours, reminders at day 3 and day 7.
- 90 day maintenance email for quick interior refresh, 180 day seasonal detail campaign.
- Coating care plan check ins at 30 days and every 90 days.
Scripts that convert
- First reply, “I can give you a price range now. What do you drive, sedan, SUV, or truck, and what area are you in?”
- Range anchor, “Full detail on a compact SUV typically lands between 260 and 380 CAD depending on condition. Want the next morning or afternoon window?”
- Pet hair, “Heavy pet hair adds 30 to 60 CAD because of extra time. I will confirm on site before we begin.”
- Ceramic, “2 year ceramic on a sedan is 600 to 900 CAD including prep polishing. We take a 30 percent deposit to secure the slot.”
- Close, “I have Tuesday 09:00 to 12:00 or 13:00 to 16:00. Which works? I will send prep instructions now.”
Short, clear, no jargon.
Metrics to track weekly
Metric | Target | If below target, do this |
---|---|---|
First response time | under 2 minutes | Turn on missed call text back, extend AI hours |
Intake completion rate | over 70 percent | Cut fields, push photo prompts |
Quote to deposit conversion | 35 to 55 percent | Tighten ranges, add expiry, add 2 follow ups |
Daily drive distance per crew | under 60 km | Rework zones, batch routes, raise buffers |
Weather reschedule notice | 12 to 24 hours | Raise rain threshold, automate batch moves |
Review rate | 25 to 40 percent | Ask at 2 hours, remind day 3 and 7 |
Average ticket value | rising | Add add on prompts in intake and quote templates |
Real example, compact
A mobile detailer in Mississauga batched routes and added weather logic. In 45 days, 286 inquiries, 74 percent intake completion, 156 deposits collected, average job 230 CAD, daily drive distance cut from 82 km to 48 km, ceramic upsells grew from 6 to 19, review volume rose from 11 to 39.
Owner insights
- Route discipline beats last minute fills.
- Photo intake prevents misquotes and on site friction.
- Deposits crush no shows and keep the day tight.
- Honest weather moves plus first pick links earn reviews and referrals.
Setup blueprint in GoHighLevel
- Intake form, vehicle class, condition score, add ons, map pin, photo upload.
- Voice AI for calls, push to form or book a window directly.
- Quote templates, good, better, best options with add on menu.
- Stripe connected, deposits and balance links enabled.
- Workflows, quote chasers, deposit reminders, route batching tags, weather moves, ETA texts, reviews, maintenance.
- Zone pipelines for North, Central, South to keep routes tight.
- Test with 20 real leads, tune ranges and windows.
FAQs
How do I stop tire kickers
Share the price range early and require a map pin plus two photos to hold a window.
What if the driveway or power is not available
Offer interior only services or move to an indoor bay day. Keep a hotlist to backfill the open slot.
How do I avoid long drives
Use postcode clusters and zone calendars. Cap daily km and batch jobs by area.
How do I handle rain days without angry clients
Send batch notices 12 to 24 hours ahead with instant reschedule links. Offer interior only swaps where possible.
What deposit should I take
15 to 30 percent for full details, 30 to 50 percent for coatings. Higher deposits reduce no shows.
next steps
- Start a free GoHighLevel trial and deploy the mobile detailer snapshot with intake, quotes, deposits, routing, and weather logic.
- Train techs to request photos and to score condition consistently.
- Switch on maintenance and coating care campaigns to turn one time details into repeat plans.