GoHighLevel for Doulas & Birth Support Professionals: Automate Client Care, Bookings, and Education

TL;DR

• Let clients book discovery calls or sessions online
• Send automated prenatal reminders and wellness tips
• Deliver birth prep materials via email/SMS
• Follow up post-birth for referrals and reviews

Why Doulas Use GoHighLevel

Birth work requires deep connection and consistent communication. GoHighLevel ensures:

• New clients book without back-and-forth DMs
• Intake forms and birth preferences are pre-filled
• Automated content supports families between sessions
• Postpartum check-ins and review asks never slip through the cracks

HighLevel Features for Birth Professionals

1. Seamless Client Booking

• Let parents choose intro calls, prenatal visits or birth package consults
• Customize calendars by availability and trimester
• Auto-send intake and consent forms before sessions

2. Prenatal Care Sequences

• Automate wellness check-ins and stress relief tips
• Schedule trimester-based educational content
• Prep families with birth plans, hospital bag checklists and partner guides

3. Postpartum Support & Referrals

• Trigger check-ins at 3 days, 2 weeks, 6 weeks post-birth
• Send lactation resources, mental health links and sleep guides
• Ask for testimonials, referrals, or sibling support bookings

4. Personalized Touches, On Autopilot

• Use custom fields for EDD, birth location, partner names, birth plan preferences
• Automate thoughtful touches like milestone messages or full moon prep tips
• Maintain warmth while reducing admin time

Case Example: Birthworker in Ontario

Before GHL:

• Clients messaged on 3 different platforms
• Forgot to follow up postpartum for referrals
• Manually sent PDFs for each stage

After GHL:

• One link books, collects forms and starts nurture flow
• Pre-built workflows send trimester emails and birth prep materials
• Review and referral requests hit on day 10 postpartum

Smart Automation Examples

• New client > Birth package chosen > Trimester prep email flow begins
• Birth logged > Postpartum support flow triggers automatically
• Missed consult > Reminder + FAQs about doula support benefits

👶 Try GoHighLevel to simplify your doula practice
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FAQs

Can I track due dates and birth plan preferences in GoHighLevel? Yes, custom fields allow you to store and use this info in workflows.

Can I automate trimester-specific emails? Absolutely. You can schedule content based on estimated due date or tag.

What about sending consent forms and intake docs? You can automate this using calendar bookings or onboarding triggers.

Is GoHighLevel HIPAA compliant? Not officially. You should not store medical info, but use it for admin, education and marketing.

Can I build postpartum follow-up sequences? Yes. You can create sequences for 3-day, 2-week, and 6-week touchpoints.