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GoHighLevel Dashboards: Visualize CRM Data, Track KPIs, and Share Custom Reports

GoHighLevel dashboards turn your CRM data into visual insights. Track leads, revenue, campaign results and client KPIs without third-party tools or spreadsheets.

📊 What Are GoHighLevel Dashboards?

Dashboards in GoHighLevel are customizable data boards that display:

  • Lead sources
  • Revenue pipelines
  • Campaign performance
  • Appointment bookings
  • Form submissions
  • Reviews, calls and more

Think of them as your mission control—no more switching between spreadsheets or apps.

👉 Start your free trial of GoHighLevel


🧰 How Dashboards Help New Users (Real-Life Example)

Let’s say you run a plumbing business.

  • You launch a Facebook ad for emergency repairs
  • Leads book appointments via your GHL calendar
  • The pipeline updates automatically
  • Your dashboard shows:
    • How many leads booked this week
    • Which campaign brought them in
    • How much revenue they generated

No calculations needed. Just one clean screen.


🛠 How to Set It Up

  1. Go to Reporting > Dashboards
  2. Click Create Dashboard
  3. Choose your widget types:
    • Bar charts
    • Line graphs
    • KPI counters
    • Conversion tables
  4. Pick your data source:
    • Contacts, pipelines, calendars, surveys, calls, etc.
  5. Customize display range (daily, weekly, MTD, etc.)

You can build multiple dashboards—for yourself or for clients.


🔄 Dashboard Triggers & Automation

You can trigger actions based on dashboard data:

  • If weekly lead volume drops → send alert
  • If pipeline hits 80% closed-won → trigger bonus email
  • If no bookings in 5 days → send retargeting ad

Dashboards can help inform your automations.


📥 Reporting for Clients

Agencies use GHL dashboards to:

  • Show campaign ROI
  • Track client KPIs without manual updates
  • Send monthly reports
  • Share links to view-only dashboards

Client dashboards can be white-labeled with your branding.


🤖 Add AI Insights

Pair dashboards with GoHighLevel AI tools:

  • Funnel AI: auto-explain underperforming campaigns
  • Workflow AI: suggest optimizations based on patterns
  • Conversation AI: track call sentiment alongside form data

Helps you go from numbers → actions, fast.


🧠 Why This Matters

Without dashboards, most small businesses:

  • Don’t know where leads come from
  • Can’t measure funnel performance
  • Rely on manual guesswork

With GHL dashboards, you:

  • See the full picture
  • Spot problems early
  • Take smarter actions

🎓 Learn Setup in the GoHighLevel Bootcamp

The GoHighLevel Bootcamp walks you through:

  • Dashboard creation from scratch
  • KPI widget configuration
  • Automating performance alerts
  • Sharing branded reports

🚀 Get Better Insights in Less Time

GHL dashboards give you a fast, visual way to stay on top of leads, revenue and ROI.

👉 Start your free trial of GoHighLevel and build your first custom dashboard today.