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GoHighLevel API: Build Custom Automations and Sync Data Across Tools

Use GoHighLevel’s REST API to build custom integrations, sync client data, and automate workflows between your apps and CRM. Perfect for SaaS builders and dev-focused agencies.

TL;DR

  • Access a full REST API to automate tasks and integrate with other platforms
  • Pull and push data to contacts, pipelines, forms, calendars and more
  • Create custom dashboards or services for clients
  • Use webhooks and APIs to scale your SaaS offer

🏆 Start your Highlevel journey today

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What Is the GoHighLevel API?

The GoHighLevel API is a REST-based developer interface that gives you access to nearly every object in the platform:

  • Contacts
  • Opportunities
  • Workflows
  • Campaigns
  • Appointments
  • Custom Fields
  • Conversations

You can create, update, delete, and fetch data. It’s the backend power tool behind most white-label SaaS automations.


Who Should Use the API?

  • SaaS builders wanting to connect GoHighLevel with custom tools
  • Developers building middleware or integrations
  • Agencies adding advanced client features
  • CRM Migrators syncing data between platforms

If you’ve hit the limits of Zapier or Make, the API gives you full control.


Use Case: Custom Lead Scoring System

Problem: A B2B sales agency needed more advanced scoring than GHL provided.

Solution:

  • API checks contact history daily
  • Applies weighted scores based on email opens, form fills, and replies
  • Updates a custom field in GHL
  • Triggers automation if score crosses a threshold

This setup gave the client actionable insights without logging in.


How to Get Started

  1. Access Developer Docs: https://highlevel.stoplight.io/docs/api-docs/public-api
  2. Generate API Key: Go to your GoHighLevel settings > Company > API Key
  3. Use REST Tools: Use Postman, Insomnia, or write custom code in Node.js, Python, PHP, etc.
  4. Secure & Scale: Apply rate limits, monitor logs, and test with staging data

Benefits of API-Driven Workflows

  • No UI bottlenecks: run background automations
  • Instant syncs: eliminate manual updates
  • Flexibility: connect with any platform that supports HTTP requests
  • White-label power: embed GHL functions in custom dashboards

🔌 Get GoHighLevel with API Access

🎓 Learn API Integrations in Bootcamp


FAQs

Is the GoHighLevel API free? Yes, it's included with all accounts.

Can I use the API in SaaS Mode? Yes. You can programmatically manage subaccounts, users, and more.

Is the API secure? Yes, API keys and OAuth are supported. Follow best practices.

What languages work with the API? Any that support HTTP requests: Node.js, Python, PHP, Go, Ruby, etc.

Can I use the API to build apps? Yes. Many SaaS resellers use the API to build standalone tools that plug into GHL.