🆚 Explainer Videos vs Long Sales Pages: What Works Best for GHL Services?

🧠 The Premise: You’re Selling Something That’s Hard to Explain

GoHighLevel services aren’t simple.
Funnels, automations, dashboards—it’s not a $7 ebook.

You need something that communicates:

• Value
• Simplicity
• Trust
• Urgency

And fast.

📜 The Long Sales Page: Pros & Cons

What works:

• SEO juice
• Room for storytelling
• Custom CTAs and segmentation

But...

• Requires a lot of copywriting skill
• Time-consuming to build
• Skimmable, often unread
• Can feel bloated or overhyped

🎬 Explainer Videos: Why They're Winning in 2025

Explainer videos offer:

• 90 seconds of clarity
• A fully visual brand experience
• Sound, movement, tone (non-verbal persuasion)
• Easy embedding on pages, emails, ads, GHL funnels

They:

• Grab attention
• Simplify logic
• Build authority
• Reduce bounce

👉 See GHL explainer video examples

🧩 Where to Use Each

Best combo = video first, text below.

📈 Real Funnel Performance Trends

Current conversion trends show:

• Pages with short explainer videos convert 20–40% higher than text-only
• Mobile users prefer video explanations over walls of copy
• Funnels with autoplay (muted) videos reduce bounce and raise time on page

💡 Bonus Tip: Combine Both

Use a video to explain.
Use text to close.

Let the explainer video warm them up, then use your long-form pitch to fill in the logic and trigger the sale.

🎯 Final Word

Writing long-form copy is hard.
Getting people to read it is harder.

A strong explainer video wins the scroll, gets the point across fast, and raises your authority.
Use both—but start with video.

🎬 GHL Explainer Videos: Sell More and Onboard Faster

Still explaining what GHL does on every call? Use branded explainer videos to sell faster, train smarter, and onboard new clients at scale—white-labeled for your agency.

HighLevel Playbooks for Automation and MarketingZoltan Juhasz