Deploy an AI Chatbot Funnel with GoHighLevel: Capture, Qualify and Convert on Autopilot

TL;DR

• Add a chatbot to your funnel with GHL AI Agents or 3rd-party tools
• Capture leads via Messenger, website, or SMS
• Qualify them using decision-tree workflows
• Book calls directly or route to live chat
• Automate follow-ups based on responses

Why AI Chatbots Outperform Static Forms

Forms collect. Chatbots convert.

Modern users expect fast answers. With AI agents or scripted bots, you can:

• Simulate real conversations
• Qualify prospects faster
• Guide users to booking without friction
• React to objections and questions live

Building a Chatbot Funnel with GoHighLevel

1. Choose Your Channel

• Add chatbot to a GHL funnel page
• Use Messenger via FB integration
• Enable SMS-based chat using GHL Conversations

2. Design the Conversation

• Use AI Agents for natural language
• Or create decision-tree logic with custom workflows
• Ask qualifying questions: budget, timeline, needs
• Guide users to book a call or demo

3. Automate the Routing

• Route qualified leads to a rep or booking page
• Send unqualified to a lead nurture workflow
• Notify your team via Slack, email or GHL mobile app

4. Follow Up Automatically

• Trigger nurture campaigns based on answers
• Personalize email/SMS with their responses
• Re-engage cold leads with timed reminders

Use Case: AI Chatbot Funnel for Mortgage Brokers

• Visitors land on ad-driven landing page
• AI chatbot asks about loan type, income range, credit score
• If qualified, it books a strategy call
• If not, adds them to a 30-day email sequence

This reduced no-shows by 40% and improved app starts by 23%.

Turn Chatbots into SaaS Offers

Using GoHighLevel SaaS Mode:

• Bundle your chatbot, funnel, and workflow into a snapshot
• Offer it to other agents, businesses or verticals
• Sell the whole package as a white-labeled automation kit

🎓 Join the GoHighLevel Bootcamp 🤖 Try GoHighLevel AI Agents

FAQs

Do I need to code to create a chatbot funnel? No. GoHighLevel offers drag-and-drop workflows and AI Agent builders.

Can I use this on my existing site? Yes. Embed your chatbot on any page or connect it via integrations.

Does it support SMS bots? Yes. You can build SMS flows directly inside GHL.

What if a user asks something unexpected? AI Agents can handle many queries. Add human handoff logic when needed.

Can I resell chatbot funnels? Absolutely. Create snapshot packages and sell them as B2B SaaS solutions.