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B2B Website Migration: Avoid Traffic & Lead Loss with GoHighLevel

TLDR

B2B site migrations often suffer from broken redirects, missing forms, and downtime. By hosting lead capture and automations within GoHighLevel’s CRM for Small Business and using Voice AI for missed calls, agencies can protect conversions during transition.

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Common Failure Points

  • Unmapped URLs and broken redirects.
  • Broken forms and calendars.
  • Missing analytics and tracking.
  • DNS misconfigurations and downtime.

How to Prevent Damage

  1. Replicate Lead Capture – Move forms, calendars, and booking flows into HighLevel before cutting over the site.
  2. Build a Redirect Map – Document every old URL and its new counterpart; test them in staging.
  3. Use Voice AI & SMS – Catch missed calls and send auto-responses during downtime.
  4. Monitor Post-Launch – Track 404s and lead count daily for at least two weeks.

Case Example

A SaaS business lost 40 % of leads during a domain switch because forms were broken. After moving forms to HighLevel and using automated redirects, they recovered 90 % of their traffic in one week.

Migrate safely and never lose a lead.
Protect your funnel with GoHighLevel.

FAQ

How long should we monitor after migration?
At least 14 days—check 404s, leads, and conversions daily.

Does HighLevel handle redirects?
No, manage redirects at your server or DNS, but track them via HighLevel pipelines and tasks.